Bus Advertising

The City of Raleigh offers exterior bus advertising on their GoRaleigh buses using vinyl wrap advertising.

View the GoRaleigh Bus Advertising Guide for 2022-23 ad space rates for exterior advertising options. A copy of the Bus Advertising Policy is included in the guide. GoRaleigh's system map will show you all of the potential areas your ad will be seen.

Exterior GoRaleigh Bus Advertising

Vinyl ads come in various sizes and are placed on different areas of the bus. The prices listed are per month (four weeks) per bus. The exterior ad types include the following:

Ad Type	Kong (Street Side)	King (Street Side)	Queen (Curbside)	Tail (Bus Rear)
Price	$605*	$450	$325	$300
Size	227" x 44"	144" x 30"	120" x 30"	45" x 22"

*Price breaks are available for Kongs for contracts longer than six months.

Please view the Advertising Guide for more details.

Please note: We need at least three weeks prior notice to the start of your campaign in order to process the necessary paperwork.

GoRaleigh bus with an ad for Frida Kahlo - Museum of Art Exhibit — Kong Size Ad

GoRaleigh bus with ad for First Night Raleigh - New Year Event — King Size Ad

GoRaleigh bus with ad for WIC - Family Assistance Program — Queen Size Ad

Back of GoRaleigh bus with an ad for First Night - New Year Event — Tail Size Ad

Benefits

Advertise on a GoRaleigh bus today and let us drive home your success. Some benefits of advertising with GoRaleigh include:

Your ad will be seen by the tens of thousands of passengers, residents and visitors who see GoRaleigh buses in their everyday lives;
Your ad moves in traffic and stands out above the cars around it. Your message will greet your customers at every turn;
GoRaleigh buses drive through major employment areas, downtown shopping districts, suburban malls, shopping centers, housing developments, university campuses and apartment complexes;
Buses rotate routes, ensuring widespread exposure of your message to all areas of the city; and,
Bus advertising is less expensive and more cost-effective than most other advertising media.